Great use of CEO video by British Airways to manage cabin crew strike issue.

BA CEO Willie Walsh does a nice job communicating the company’s position and service status related to their cabin crew strike issue. He comes across as honest, straightforward, and really shows caring for the customers and other BA employees who want to work. Here’s the full page: http://www.britishairways.com/travel/strike-ballot-ba-response/public/en_gb?r…

Advertisements

About Robert Raines

I manage Chevron's analytics and insights group. Previously, I led Chevron's corporate digital and social media, ran product management at E-Loan, managed acquisition marketing at Pacific Bell Wireless, and brand-managed food products at Quaker Oats. I'm a dad, husband, son, amateur photographer and videographer, folk music lover, 4-chord guitarist, and coffee geek, not in any particular order. Always curious, I'm a chronic learner ready for the next adventure.
This entry was posted in Random. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s